PUBLIC TRANSPORT

All Photographs Supplied By William Murphy

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A VERY DISTINCTIVE RED TRAM PROMOTING KFC

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AN EXAMPLE OF FULL BODY ADVERTISING REFERRED TO AS WRAPPING

Advertising on trams, including full body wraps like the KFC promotion shown in some of my photographs, is quite common in Dublin and many other cities around the world. It’s a popular form of out-of-home advertising due to the high visibility and reach it offers. Trams travel through busy areas and are seen by a large number of people, making them effective advertising platforms.

The technique used to apply full body advertisements on trams is called “wrapping.” It involves:

Design: The advertisement is designed to fit the specific dimensions of the tram, ensuring it covers the entire body seamlessly.
Printing: The design is printed on a large, high-quality vinyl material using specialised printers.

Preparation: The tram is thoroughly cleaned and any existing advertisements are removed.

Application: The vinyl wrap is carefully applied to the tram’s body, ensuring it adheres properly and there are no air bubbles or wrinkles. This process requires skilled technicians and specialised tools.

Finishing: The edges of the wrap are trimmed and sealed to ensure a smooth and professional finish.

The process of removing a full body advertisement is relatively straightforward. The vinyl wrap is peeled off, and any adhesive residue is cleaned off the tram. The tram is then ready for a new advertisement or its original livery.

The frequency of these full-body advertising campaigns can vary depending on the advertiser and the contract with the transport company. Some campaigns might last for a few weeks, while others might run for several months.

MY FIRST DAY WITHOUT THE 17 BUS SERVICE REF-225557-1

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WALK FROM S4 BUS STOP IN UCD TO ROEBUCK ROAD

As already mentioned I visit my mother, 104 in May, every Tuesday and Saturday and this means that I need to travel to Roebuck Road in Clonskeagh. For the last two years I have travelled to Windy Arbour by tram and the by bus (17 route) to Roebuck Road. Yesterday the 17 route was discontinued which complicate my life to a certain degree.

Before I begin to complain I should mention that the 17 was a very unreliable and that I frequently walked from Windy Arbour and Roebuck Road.

Anyway, today, I travelled by tram to Milltown and used the new bus stop to catch the S4 to UCD but I it took me another 15 minutes to walk to my final destination. As the S4 passes along Bird Avenue it might have made more sense to get of at the Clonskeagh end. I got off the first stop at the University Campus but I suspect that the second stop might be closer to Roebuck road. For my return journey I went to the Bird Avenue stop but the first bus was an 11 which travels direct to the city centre. In general, based on experience, I avoid the 11 as it is infrequent, often full and very slow as it gets stuck in traffic.

The introduction of these new routes is being promoted as a major improvement for south Dublin residents, but there’s a downside for certain commuters, as bus services 18, 17/d, 61, 75/a, 76/a, and 175 will came to a halt on November 26.

According to TFI, the specific details of the new routes are as follows:

  • The S4 will travel from Liffey Valley Shopping Centre to Ballyfermot, Crumlin Hospital, Terenure, and conclude at UCD.
  • The S2 will link Heuston Station with St James’s Hospital, Rathmines, Sandymount, the RDS, and Poolbeg.
  • The S6 will connect Tallaght with Rathfarnham Shopping Centre, UCD and Blackrock Station.
  • The S8 will establish a connection between Dun Laoghaire, Sandyford Luas, Tallaght and Citywest.
  • The 74 route serves Dundrum Luas, Marlay Park, the Coombe Hospital and Eden Quay.
  • The L25 will form a link between Dundrum Luas, Stillorgan, and Dún Laoghaire.
  • The L55 will connect Palmerstown Village, Ballyfermot and Chapelizod.
  • Route W2 will link Tallaght, Newlands Cross and Liffey Valley Shopping Centre.

Buses from the S and W series are anticipated to run frequently, ranging from every 10-20 minutes during peak hours, with the S8 operating every 30 minutes on weekends.
On weekdays, the L25 runs every 15 minutes, and the L55 operates hourly. The 74 route is scheduled to run every 30 minutes on both weekdays and weekends.

THE LUAS TRAM STOP KNOWN AS JERVIS

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EVEN THOUGH IT IS ON UPPER ABBEY STREET

Jervis is a stop on the Luas light-rail tram system in Dublin, Ireland. It opened in 2004 as a stop on the Red Line. The Red Line runs east to west along Abbey Street through the city centre, and the Jervis stop is located to the east of Jervis Street, in front of the Jervis Shopping Centre. It also provides access to the Temple Bar and St. Mary’s Abbey. It has two edge platforms integrated into the pavement. The platforms are staggered – a rarity for Luas stops – to prevent congestion. The stop connects with a number of Dublin Bus routes.