THE MOTOR BUSINESS IN 2024

A GENERAL DISCUSSION ABOUT THE MOTOR TRADE

The car sales landscape in Dublin, and Ireland in general, has seen some significant changes in recent years. While some physical showrooms have indeed closed down, several factors are at play:

1. Consolidation of Dealerships:

Many smaller, independent dealerships have closed or been absorbed by larger groups, resulting in fewer physical showrooms.
Brands like Hyundai and Opel have restructured their dealer networks, sometimes leading to closures in certain locations.

2. Shift Towards Online and Virtual Sales:

The pandemic accelerated the adoption of online car sales platforms, offering virtual showrooms, 360-degree views of vehicles, and home delivery options.
Many consumers now prefer the convenience of researching and even purchasing cars online, reducing the need for extensive physical showrooms.

3. Changing Consumer Preferences:

The rise of car subscription services and increased interest in used cars have also impacted traditional dealership models.
Some consumers now prefer to lease or subscribe to cars rather than buying them outright, affecting the demand for new car showrooms.

4. Economic Factors:

Economic downturns and fluctuations in the car market can also lead to dealership closures.
Rising costs and changing regulations can make it challenging for some dealerships to remain profitable.
Current Situation:

While there are fewer physical showrooms, established brands and dealership groups are still present in Dublin, often with larger, more modern facilities.

Online platforms and virtual showrooms have become integral to car sales, offering convenience and flexibility to consumers.

The industry is adapting to changing consumer preferences and exploring new business models like car subscriptions and used car sales.